The Better Than Cash Alliance is a partnership of governments, companies, and international organizations that accelerates the transition from cash to digital payments in order to help achieve the Sustainable Development Goals.
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This two-minute video from the United Nations-based Better Than Cash Alliance is about Romita, a widow in the North East of India who opened a bank account to receive a government loan for a power loom.
In a six-month pilot, mStar Project used awareness tools, local youth, and behavior change agents to teach women farmers how to use and gain trustin digital payments. 500 women were trained and 353 opened digital accounts.
